Hi, I’m Abby
an SEO copywriter, content writer & marketing specialist based in Essex with extensive experience creating savvy content for small businesses in a range of sectors.
With 5 years of agency, in-house and freelance marketing experience, I love working with my clients to create a range of engaging and insightful campaigns that produce results.
Specialising in writing clear, concise and approachable lifestyle content that pack an SEO punch, my words have been featured on Money Advice Service, TopCashback and more. I’ve written articles about anything and everything, from financial advice when setting up charities and cybersecurity threats to how to get things for free.
My specialisms
I love seeing the fantastic results that good marketing produces, whether it’s creating cool, creative Facebook ads that result in insanely cost-effective leads or writing SEO-loving blog posts that speed up your journey to page 1.
I can help you with:
✓ Content writing for small business websites and blogs
✓ Conversion copywriting for landing pages, social media and email newsletters
✓ Paid media buying, advert creation, management and optimisation
✓ Planning, structuring and executing social media campaigns
✓ On and off-page SEO strategies
✓ Lead generation campaign strategies through multiple channels
Experience
I’ve gained experience on so many areas of digital marketing within a creative agency environment, as an in-house marketer and on freelance projects. Agency-wise, I manage clients’ social media, PPC and SEO campaigns, working alongside creative and web teams to create innovative, results-driven campaigns.
I’ve worked with clients from a range of sectors, including automotive, finance, food and beverage, hospitality, law, music, property, retail, technology, theatre and travel.
Notable clients I have worked on marketing projects for include: Heathrow Airport, Thomas Cook, West End productions and David Lloyd Clubs. Honestly, I’ve enjoyed working on them all. It’s amazing what you can learn from different industries!
When I’m not writing
When I’m not browsing the social channels for inspiration, I am an avid reader (thanks, English Literature degree!), freebie hunter, Mad Men aficionado and coffee connoisseur. My husband and I have recently treated ourselves to a snazzy barista-style coffee machine, so I’m mastering the fine art of pulling great espresso shots. Latte art, here I come. ☕️
I talk a lot about marketing
Find me over on Twitter, LinkedIn and Instagram where I like to share my advice on all things marketing, along with the odd Mad Men quote!
Also, don’t forget to check out my blog for how-to’s, top tips and marketing hacks to make promoting your business a little bit easier.
Here are a few of my latest posts:
- Quick Tip: Creating Content Your Customers Want to Read
- Review: Copywriting Made Simple by Tom Albrighton
- Why Isn’t My Website Showing Up in Google?
I also guest post a lot too! Here’s my post about getting started as a writer or my collection of book reviews for Whispering Stories. Plus, I’m a member of the ProCopywriters Network.
Talk to me
For more info, please do get in touch with me!